Summary. These rules govern advertising and promotional campaigns that companies run through the Uvio platform.
Key points:
- The company is fully responsible for the content and legality of its advertising, including text, prices, discounts, offer terms, licenses, and mandatory disclosures.
- If online advertising laws require labeling, ad identifiers, registry reporting, age gates, warnings, or other disclosures, the company must provide the necessary data and keep the campaign compliant.
- Geo-based advertising is a sensitive scenario: display of geo-based promotional materials inside Uvio depends on the user's separate location consent and separate geo-promo consent, and direct advertising messages may require an additional lawful basis or consent.
- Uvio may reject, stop, limit, or remove a campaign, including without prior notice where the risk is material.
- The company must indemnify Uvio for documented losses caused by the company's breach of advertising, privacy, consumer, or intellectual property rules.
This short summary is for convenience only. The full text below is legally controlling.
1. General Provisions
1.1. This Uvio Business Advertising Policy sets out the rules for creating, delivering, displaying, labeling, changing, stopping, and removing company advertising materials when the company uses the Uvio platform, the company dashboard, integration APIs, and related promotional functions.
1.2. This Policy applies together with the Uvio Business Terms of Service, the Uvio Business Privacy Policy, the Uvio Business Sign In With Uvio Rules, and the Uvio Business Data Processing Terms.
1.3. This Policy is intended to reflect generally accepted advertising, privacy, and consumer-protection compliance principles for online promotions. It does not limit any stricter obligations that may apply under the laws of the jurisdictions targeted by the company.
1.4. The purpose of this Policy is to establish mandatory platform rules for companies using Uvio for advertising, promotions, discounts, special offers, launches, events, coupons, codes, loyalty scenarios, and geo-based offers.
2. Provider Information and Contacts
The personal data controller and the person providing services under the name "Uvio" is an individual entrepreneur Sultanbekov Artur Timerhanovich.
INN (Tax ID): 021101196690.
OGRNIP (Registration No.): 318028000111955.
Privacy inquiries: privacy@uvio.chat.
Legal inquiries: legal@uvio.chat.
3. What Counts as Advertising in Uvio
3.1. For Uvio purposes, advertising includes materials and messages intended to attract attention to a company, its goods, services, events, loyalty program, sales locations, landing pages, promotions, or other commercial offers and intended to create or maintain interest in them.
3.2. Advertising materials in Uvio may include, for example:
- promoted posts and sponsored materials inside a feed or similar interface;
- push notifications or other notifications about discounts, sales, special offers, bonuses, codes, coupons, or invitations to make a purchase or take another commercial action;
- geo-based offers displayed or triggered when a user enters a geozone or is near a specified place;
- materials about new products, openings, launches, expanded assortments, or other commercially promotional events where the content is promotional in nature;
- messages about company events where the message not only informs but also promotes a company, product, service, or location.
3.3. Not every company message is automatically advertising. Service notices, safety notices, one-time codes, account-action notices, and neutral factual messages without promotional content may fall outside the advertising category.
3.4. If the legal classification of a material is doubtful, Uvio may apply the advertising regime to it, including requirements for labeling, disclosures, confirmations, moderation, and restrictions on delivery or display.
4. General Company Obligations for Advertising
4.1. The company may use Uvio for advertising only if the content, format, targeting, delivery method, advertiser information, links, age restrictions, mandatory warnings, and other campaign elements comply with applicable law and this Policy.
4.2. Before launching a campaign, the company must verify the accuracy of all material information used in the advertisement, including price, amount of discount, duration of the offer, product or service availability, geographic coverage, participation conditions, benefit mechanics, bonus amount, applicable restrictions, and the basis of any comparison.
4.3. The company must have all rights needed for the texts, images, video, designations, trademarks, databases, sounds, characters, branding elements, photographs, testimonials, promo codes, links, and other campaign elements it uses.
4.4. The company must ensure that the advertisement remains aligned with the actual offer not only at launch but throughout the entire period of display or delivery through Uvio.
4.5. The company must not use Uvio for hidden advertising, misleading advertising, unfair advertising, advertising of prohibited goods or services, or circumvention of restrictions, prohibitions, or special rules applicable to particular goods, services, industries, or targeting methods.
5. Restrictions on Advertising Content and Sensitive Categories
5.1. The company must determine for itself whether the advertised good, service, event, or offer is subject to a special legal regime, including sectors such as financial services, healthcare, medicines, supplements, alcohol, tobacco or nicotine products, gambling, crypto or financial instruments, franchising, sweepstakes, or other sensitive categories.
5.2. If the law requires warnings, disclosure of material terms, age labels, licenses, permits, promotion rules, organizer details, source details, deadlines, prize counts, winner-selection rules, or other mandatory elements, the company must provide that information to Uvio and ensure that it is displayed correctly in the advertisement and on the linked page.
5.3. The company must not place advertising that:
- contains false, incomplete, ambiguous, or misleading information;
- discredits competitors, public authorities, third parties, or Uvio itself;
- encourages unlawful conduct, abuse of trust, discrimination, violence, dangerous behavior, or infringement of third-party rights;
- pretends to be a neutral news item, system notice, mandatory service message, or private correspondence;
- links to a resource whose content contradicts the law, this Policy, or the declared substance of the campaign.
5.4. If the company promotes a contest, giveaway, discount, sale, bonus program, or another incentive scenario, the company must maintain the full rules of that scenario and be ready to provide supporting materials to Uvio on request.
6. Information the Company Must Provide About the Campaign
6.1. Before launch, during display, or after completion of a campaign, Uvio may request information reasonably needed to verify legality of the advertisement, required disclosures, record-keeping, and protection of user rights.
6.2. That information may include:
- the advertiser's name and legally relevant business details;
- information about the product, service, event, or offer being promoted;
- the campaign period and the conditions of the offer;
- the territory or audience of display or delivery;
- information about age restrictions and mandatory warnings;
- information needed for online ad labeling, identifiers, registry reporting, or transmission to an ad-reporting or ad-measurement participant where such obligations apply;
- details about the pages, apps, resources, phone numbers, channels, or other destinations used in the advertisement;
- documents confirming licenses, permits, rights to the advertised object, or lawful use of special designations where needed by law or by the nature of the offer.
6.3. The company must provide such information in a timely, complete, and usable form so that Uvio can either comply with its own obligations or decide whether the campaign may be launched.
6.4. Failure to provide required information, late provision of such information, or provision of obviously unreliable information may be treated by Uvio as an independent ground to refuse, stop, or limit the campaign or the company's access to advertising features.
7. Online Advertising Labeling and Record-Keeping
7.1. If the material distributed through Uvio qualifies as online advertising under applicable law, the company must comply with any rules on labeling, advertiser disclosure, ad identifiers, registry reporting, or related record-keeping that apply to the campaign.
7.2. The company agrees that Uvio may request any information and confirmations reasonably needed for Uvio's own role in the advertising delivery chain and may transmit such information to authorized ad-reporting, ad-measurement, or compliance participants where lawful and necessary.
7.3. The company must not hide, distort, or remove ad identifiers, advertising labels, age labels, mandatory warnings, or other information that the law or Uvio's technical rules require to appear with the advertisement.
7.4. If a particular ad placement triggers additional mandatory fees, registry fields, reporting requirements, or a special accounting regime under applicable law, the company must provide the information and cooperation needed for those requirements. Uvio may suspend the placement until they are met.
7.5. Uvio may take a conservative approach when classifying online advertising and may require labeling or additional disclosure in cases where the absence of such a regime would create a material legal risk for Uvio, users, or the company.
8. Targeting, User Data, and Geo-Based Advertising Scenarios
8.1. The company understands that advertising campaigns in Uvio may be shown or delivered only within the product and legal limits of the platform, including limits tied to the user's subscription status, notification settings, separate location consent for service use, separate geo-promo consent for geo-based promotional display inside Uvio, and, where applicable, a separate legal basis or consent for direct advertising messages.
8.2. If a campaign depends on a user's entry into a geozone, presence in a certain place, proximity to a location, or another location-based condition, Uvio treats that campaign as a sensitive advertising scenario.
8.3. For geo-based advertising scenarios, the company must assume that physical presence in a geozone alone is not enough to show or deliver advertising. Uvio may permit such campaigns only where the required user consents, permissions, and other technical and legal conditions are in place.
8.4. The company must not use lists of users, email addresses, device identifiers, behavioral events, location information, or other data for advertising targeting through Uvio unless the company has its own lawful basis for such processing and the scenario is supported by the Uvio product model.
8.5. If the company transfers data to Uvio for addressed advertising or promotional communication, the company confirms that it obtained and uses that data lawfully, follows data minimization, and does not upload excessive, special-category, or otherwise sensitive data without a separate lawful basis and prior coordination with Uvio where required.
9. Requirements for Linked Pages, Offer Terms, and User Disclosures
9.1. Pages, apps, forms, bots, messengers, and other company resources linked from a Uvio advertisement must match the content of the advertisement and must not mislead the user about the terms of the offer, price, restrictions, identity of the seller or provider, or organizer of a promotion.
9.2. If the material terms of an offer cannot be fully disclosed in the advertisement itself, the company must ensure that those terms are disclosed clearly and accessibly on the linked page or another obvious place before the user takes a meaningful action.
9.3. The company must ensure that linked pages function correctly, links remain accurate, information is current, and mandatory documents and notices remain available before the user places an order, joins a promotion, registers, or transfers data to the company.
9.4. If the company uses Sign In With Uvio, registration forms, lead forms, promotion participation, or another flow that involves receipt of user data, the company must place its own required notices, privacy documents, and other mandatory disclosures on its own side.
10. Campaign Review, Moderation, and Uvio Enforcement Measures
10.1. Uvio may review advertisement content, linked pages, company confirmations, documents, business details, technical settings, targeting methods, required warnings, and other campaign elements before launch, during display, and after completion.
10.2. Without prior approval from the company, Uvio may:
- refuse publication or launch of an advertising campaign;
- require changes to text, images, links, warnings, age labels, offer terms, or other campaign elements;
- add platform-required or legally required advertising labels or disclosures;
- limit the audience, channel, period, or format of display;
- temporarily stop, archive, remove, or delete a campaign;
- limit, suspend, or terminate the company's access to advertising functions, the company dashboard, or integration APIs.
10.3. Uvio may apply those measures immediately where there are signs of legal violation, risk of harm to users, misleading or prohibited advertising, failure to provide required information, access compromise, a public-authority requirement, or another material risk to Uvio.
10.4. If a violation can be corrected without immediate termination, Uvio may, but does not have to, give the company time to fix it. Failure to cure within the specified period is grounds for further restriction or blocking.
11. Company Liability
11.1. The company is fully responsible for its advertising content, legality of the promoted offer, accuracy of information, presence of required warnings, lawful use of intellectual property, correctness of promotion rules, and legality of any data collection or use involved in its advertising scenarios.
11.2. The company bears the risks of claims by users, public authorities, competitors, rightsholders, and other third parties to the extent those claims arise from the company's advertising content, linked pages, offer terms, or breach of applicable law.
11.3. The company must indemnify Uvio for documented losses, penalties, fees, expenses, mandatory payments, legal costs, and other proven losses arising from the company's breach of this Policy, advertising laws, privacy laws, consumer-protection laws, intellectual property rights, or third-party rights.
11.4. Uvio is not responsible for the commercial result of the company's campaign, including impressions, clicks, leads, sales, visits, conversions, subscriptions, or other marketing metrics, unless a separate written agreement expressly provides otherwise.
12. Analytics, Logging, and Changes to This Policy
12.1. Uvio may keep logs related to an advertising campaign, including creation, editing, submission for review, company confirmations, display, stopping, rejection, deletion, and other lifecycle events.
12.2. Statistics, aggregated reports, and information about impressions, clicks, deliveries, restrictions, and other advertising events are provided for informational and analytical purposes and may depend on technical accounting logic, processing delays, anti-fraud filters, user settings, and other factors. Unless law requires otherwise, such information is not by itself a complete accounting or legally exhaustive proof of the company's obligations to third parties.
12.3. Uvio may update this Policy when law changes, online ad labeling or reporting rules change, special rules for sensitive categories change, or the platform's promotion model, moderation rules, channels, geo-based scenarios, or required campaign information changes.
12.4. The current version of this Policy is published in Uvio's legal documents section. Continued use of Uvio advertising features after a new version takes effect means that the company agrees to that version unless a different implementation is required by law or a separate written agreement.